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Your five-minute operating view across paid media and lifecycle. Latest synced data: Meta 16 Aug · Klaviyo 6 Jun.
Website purchase attribution
Shopee CPAS · Shared Items pending
Website purchase attribution
Every decision must compare these windows. The current source is weekly, so unavailable windows are shown explicitly rather than estimated.
The next nine decisions from 57 flagged signals. Recommendations are advisory and based only on synced evidence; expected impact and statistical confidence require daily/hourly source data.
HM | CPAS | CBO | ALL | 9/11/24* and its Copy are hard-flagged at freq 6.02 and 5.95 respectively — immediate creative refresh or frequency cap is required to stop burning the retargeting audience.
Multiple urgent flags confirm winners with freq<2.5 — including P1080, V1778, V1769, V2477, V2619, V2618, V2556, P1304, P1285, CBO Landing Page Shopify 1 June, and Store Traffic — all have budget headroom and should be stepped up this week.
Audience Network is flagged urgent across Malaysia Pixel, CPAS, and USA accounts — one placement flagged as extreme frequency — exclude the placement immediately to stop wasted spend.
Email revenue dropped 90% week-on-week from RM10,839 to RM1,067 while open rate fell from 41.9% to 22.8% and CTOR is only 0.75% — audit which flow or campaign drove prior-week revenue and re-deploy or resend to unengaged segment.
Facebook and Instagram placements across both REAL HYGR and CPAS accounts carry repeated warn/urgent creative-refresh flags alongside blended CPAS frequency of 3.01 — upload new static and video variants this week before fatigue compounds.
HYGR.SG is flagged as scaling with ROAS 1.73 and 3.75% CTR but CBO Scaling_Numbers carries ROAS 0.56 — continue the 30% step-up on the Instagram winner while monitoring Scaling_Numbers for 3 more days before cutting.
Source: AI-ranked from current synced data. No action is executed automatically.
instagram: freq 5.51 >3 saturation (CPAS - judged on CTR 1.16%/freq).
→ Refresh creative / widen audience to reduce frequency on this placement.
Winner to scale: ROAS 4.05>2.5, freq 1.23<2.5.
→ Scale budget +20-30%: winner with headroom (freq<2.5).